Devious and Deceptive Packaging曲折性和欺骗性包装

Attention: To All Business Owners Who Want More Sales... 注意：给所有业主谁想要更多的销售...
Here's 3 Reasons Why you must read this entire letter... 1.这里的3原因您必须阅读整本信... 1 。 If you are running any type of business then knowing how to write ads is a MUST!如果您正在运行任何类型的业务然后知道如何撰写广告是必须的！ Fail at this and you'd be better off keeping your day job! 2.在这个失败，你会得到更好的关闭使您的日常工作！ 2 。 The tool you're about to discover requires little to NO skill and guarantees you'll be to create all of the ad copy you could ever need for any marketing promotion you create! 3.该工具你发现大约需要很少或几乎没有的技能和保证您将创建的所有广告文案以往任何时候都可以不需要任何市场推广创建！ 3 。 You'll be shown how to Write or even Re-Write your own Sales Letters from scratch before you leave this page!您将如何显示收件，甚至重新撰写您自己的销售信函从头开始之前，你离开这个网页！

Article source: http://packagingnewsyoucanuse.blogspot.com/ . 文章来源： http://packagingnewsyoucanuse.blogspot.com/ 。 Used with author's permission. 用作者的许可。

Have you read anything in the news lately about childhood obesity, Jose Canseco and steroids, or fat free foods?你读过什么新闻最近对儿童肥胖，何坎塞科和类固醇，或无脂肪的食物？ Where is the truth in any of that?如果是事实的任何呢？

If only we lived and shopped in a pure world where labels told the whole truth and nothing but the truth.如果我们生活和购物的一个纯粹的世界里，唱片公司说，整个事实，而且事实真相。 But while consumers rely on labels to make wise nutritional choices, food manufacturers use labels to sell their product.但是，消费者依赖于标签来作出明智的选择，营养，食品制造商使用的标签出售其产品。 Remember when we used to read the label before making an informed purchase decision.还记得我们用来读取的标签之前作出知情的购买决定。

The two functions of a label -- providing accurate information and enticing someone to buy the product -- conflict and send mixed messages.One the one hand we read buy me and on the other is this product good for me?这两个职能的一个标签-提供准确的信息和引诱他人购买产品-冲突和派遣混合me ssages.One一方面我们读到我买另一方面是这个产品适合我？

Labels can be misleading, especially if you don't learn to read between the lines and examine the fine print.标签可以是误导，特别是如果你不学会阅读之间的线路和审查打印的罚款。 today's labels are very complex with statements that make claims or tout benefits that may not be true.Knowing what the words on the label really mean is a big step in learning to make nutritious and the right choices at the supermarket.今天的标签是非常复杂的报表，使索赔或招徕利益，不得true.Knowing什么的话，标签上的真正的意思是迈出了一大步学习，使营养价值和正确的选择是在超级市场。

Through the years, the Food and Drug Administration (FDA) has attempted to make sure that the food products made available to the American public are safe for consumption.多年来，美国食品和药物管理局（ FDA ）曾试图以确保粮食产品提供给美国公众的安全饮用。 For most, the likelihood of suffering a food or drug related illness is remote.对于大多数，可能因食物或药物有关的疾病是遥远。 That was until bio-terrorism threats reared its ugly head.直到生物恐怖主义的威胁抬头。

Yet, for those with specific food allergies or unique health conditions, proper labeling on products is imperative in order to avoid potentially dangerous situations.然而，对于那些与特定食物过敏或独特的健康状况，适当标记的产品是当务之急，以避免潜在的危险局势。 The addition of supplements and additives to food products poses another risk to consumers if it is discovered that the substance in question is harmful.新增的补充剂和食品添加剂的产品构成一个危险消费者如果发现的实质问题是有害的。 It is therefore extremely important that consumers are made aware of specific dangers associated with food and food products, through accurate labeling, published warnings and their own investigation.因此，极其重要的是消费者了解相关的具体危险与粮食和粮食制品，通过准确的标记，警告和出版他们自己的调查。 Think about all the food products lately that have been recalled due to mislabeling at the manufacturers.想想所有的粮食产品最近已召回mislabeling由于在制造商。

Here are a few popular product statements to consider:这里有一些广受欢迎的产品报表考虑：

No sugar added or low carb The FDA has rules about labeling claims that specifically bar the use of "low" such as low-car yet it has not established a standard for "low" for an ingredient or nutritional element (such as the standard for low fat)...没有添加糖或低碳水化合物美国食品和药物管理局已对标签的规则要求，具体禁止使用“低” ，如低车还没有设立了一个标准的“低”的成分或营养元素（如标准低脂肪） ... So claims of low-carb on labels right now are actually illegal.所以要求低碳水化合物的标签现在实际上是非法的。

No MSG MSG is sometimes hidden in food with labels that say "No Added MSG" and "No MSG."没有味精味精有时是隐藏在食品标签，说“不添加味精”和“无味精” 。 Find out more at http://www.truthinlabeling.org/index.html预知详情， http://www.truthinlabeling.org/index.html

Got Milk?有奶？ Well, is it really all its cracked up to be?嗯，是真的一切打击行动是什么？ The latest claims are touting drinking milk as a way to lose weight.最新的索赔是吹捧喝牛奶作为一种减肥。 See http://www.stoplabelinglies.com/ and decide for yourself.见http://www.stoplabelinglies.com/ ，并决定为自己。

100% natural! 100 ％天然！ Natural what?自然什么？ A product label will state: "made with 100% natural ingredients," or "made with 100% organic ingredients."产品标签将指出： “与100 ％天然原料”或“与100 ％有机成分的药物。 ” The "100%" claim often refers to one or two ingredients, which are "100% natural" or "100% organic" even if other ingredients are synthetic.在“ 100 ％ ”索赔往往是指一个或两个要素，这是“ 100 ％天然”或“ 100 ％有机”即使其他成分的合成。 So the bottom line is what is "natural" when it describes a product?因此，底线就是“自然”时，描述了一个产品吗？

"Unscented" Yeah right, ever use any of these products? “无味”是正确的，任何时候都使用这些产品？ That unscented product is many times worse that the scented variety.这是无气味的产品多次严重的香味品种。 Anyway unscented is a misnomer -- it does not mean "without chemical fragrances."反正无气味是用词不当-这并不意味着“无化学香料。 ” If an item is labeled "unscented," it may contain a masking fragrance (which is a chemical fragrance designed to "block" the smells of other chemicals in the product) and additional toxic chemicals.如果一个项目是标示为“无味” ，它可能包含一个掩蔽香水（这是一种化学品香水旨在“区块”的味道其他化学品的产品）和其他有毒化学品。

So the question remains -- When is a product packaging misleading in its descriptions and are the manufactures deliberately deceptive?所以，问题依然存在-当是一种误导产品包装在其说明和制成品是故意欺骗？ No one knows for sure.没有人知道是肯定的。 Let the buyer beware!让买方小心！ It's up to you the consumer to read the labels and make an informed decision as to the true benefits of a packaged product.这取决于你的消费来读取标签和作出明智的决定，以真正的好处包装产品。 Remember most products carry an 800 number on the package thatyou can call and ask about the product itself.记住大多数产品进行的800号码就一揽子thatyou可以调用，并要求对产品本身。

If you need answers to these questions and many more related to the packaging industry email the PackagingDiva@aol.com如果您需要这些问题的答案，还有更多相关的包装业电子邮件PackagingDiva@aol.com

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