Water into Wine No Water Into 3 times more potent than gasoline. 水变成酒没有水的3倍更有效比汽油。
This article shows how I was thoroughly laughed at by my friends when I told them cars would run on water...本文介绍了如何我是彻底地笑了我的朋友们时，我告诉他们，车将运行在水... but guess who's laughing now.但猜测谁是笑了。
Author: Denise O'Berry 作者：丹尼斯O'Berry
Article source: http://www.in2business.com/ . 文章来源： http://www.in2business.com/ 。 Used with author's permission. 用作者的许可。 But more importantly, watch what they do.但更重要的是，看他们所做的事情。 If you do much online shopping, you're sure to have seen some great, and not so great, sales letters urging you to get that oh-so-fabulous product that will solve all your problems right now.如果你做网上购物，你一定要看到了一些伟大的，而不是如此之大，销售信函，敦促你得到的哦，所谓的神话般的产品，将解决所有的问题了。 Some of those letters probably make you want to whip out that credit card from the moment you start reading.其中有些信件可能使你想鞭子了信用卡的时刻，你开始阅读。 Others -- well your card never sees the light of day.其他-以及您的信用卡从未看到了阳光。 But that's okay.但是，这没关系。 Use it as a lesson for your business.利用它作为一个教训为您的企业。 You can learn how to create a good sales letter by studying both the good and the not so good.您可以学习如何创造一个良好的销售信函学习都好，不太好。 Next time you're tempted to buy something as a result of a sales letter, don't just purchase the item.下一次你诱惑，买东西，由于销售信，不只是购买了该项目。 Print out a copy of the sales letter and study it.打印出一份销售信和研究。 Identify exactly what it was about the letter that tugged at you to whip out your credit card.确定什么是对的信调升你鞭打了您的信用卡。 And do the same thing with soggy sales letters too.和做同样的事情与潮湿的销售信函太多。 Figure out what it was that made you hesitate to buy.找出这是什么使你毫不犹豫地购买。 Mark up the printed version to see where it was strong and really pulled on your wallet.马克的印刷版本，看看它是强有力的，真正退出对您的钱袋。 Make a note of the words and phrases that had the most power.请记下的单词和词组了最权力。 Take those nuggets of wisdom you discovered and apply them to your next sales letter.采取这些掘金的智慧你发现并将之适用于您下次销售信。 I guarantee you it will be better than the last one you wrote.我可以向你保证这将是比你最后一次写。 About the Author作者简介 Denise O'Berry frequently speaks to professional organizations, is the author of three booklets, and several "how-to" manuals.丹尼斯O'Berry经常谈到专业组织，是作者的三本小册子，还有几个“如何”手册。 She writes a weekly small business column, hosts an online small business owners forum and is called upon regularly by publications such as Entrepreneur, Bank Rate Small Business, Florida Trend, Inc., various newspapers, radio and television to provide expert comments on small business issues.她写了一个小企业每周专栏，举办网上小企业业主座谈会，并呼吁定期出版物，如企业家，银行利率小企业，佛罗里达州趋势，公司，各种报纸，电台和电视台提供专家意见小企业的问题。 http://www.whatspossible.com http://www.whatspossible.com
http://www.justforsmallbusiness.com http://www.justforsmallbusiness.com
http://www.deniseoberry.com http://www.deniseoberry.com
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