Latest articles from Web Resources, Marketing Articles, Free Information, Tools, Software, Authority Web Site Presented by Phillip Skinner (http://www.phillipskinner.com) http://www.phillipskinner.com 2008-12-02T08:27:18+01:00 text/html 2007-05-17T22:01:05+01:00 http://www.phillipskinner.com http://www.phillipskinner.com/target-marketing-what-a82.html Is traditional advertising still viable in today's market? Only if you have a huge advertising budget. But what about small and medium size businesses? How can they effectively get the attention of and communicate with their market? The answer is to find the best target and get their attention by getting personal and building trust. This is much more efficient and cost effective than traditional mass media marketing.