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        <description>Latest articles from Web Resources, Marketing Articles, Free Information, Tools, Software, Authority Web Site Presented by Phillip Skinner (http://www.phillipskinner.com)</description>
        <link>http://www.phillipskinner.com</link>
        <lastBuildDate>Mon, 01 Dec 2008 20:07:19 +0100</lastBuildDate>
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            <title>Promotional Lanyards to Market Your Products and Services</title>
            <link>http://www.phillipskinner.com/promotional-lanyards-to-market-a248.html</link>
            <description><![CDATA[Find out what promotional lanyards can do for your business marketing. Where are they used, what are some of the options you can choose. What do you need to know about this fast growing marketing tool? That is also low cost.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Why Pay for Online Press Release Distribution?</title>
            <link>http://www.phillipskinner.com/why-pay-for-online-a247.html</link>
            <description><![CDATA[There are a number of services that will distribute your online press release for free.  But are they really doing you any good?  Former TV anchor and radio talk show host George McKenzie relates his experience in the &quot;paid vs free&quot; debate.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Small Business Marketing Tip - Focus on a Niche or Target Market</title>
            <link>http://www.phillipskinner.com/small-business-marketing-tip-a246.html</link>
            <description><![CDATA[If someone asks you who you do business, with how do you answer? Very few businesses market to everyone and only the corporates can afford to reach them. When you are marketing on low budgets, its important to focus your activities on a clear niche, and that can give you huge advantages over your larger competitors.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Listen To What The Marketing Experts Say</title>
            <link>http://www.phillipskinner.com/listen-to-what-the-a245.html</link>
            <description><![CDATA[Listen To What The Marketing Experts Say - But more importantly, watch what they do. If you do much online shopping, you're sure to have seen some great, and not so great, sales letters urging you to get that oh-so-fabulous product that will solve...]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>4 Alternative Ways To Gain Lifetime Customers</title>
            <link>http://www.phillipskinner.com/4-alternative-ways-to-a244.html</link>
            <description><![CDATA[You will always have more people that turn downyour offer than actually buy. They might not havebought because of your price, payment options,or any other possible reason. You will just end uploosing all these potential lifetime customers.However, there are many ways you can minimizethe loss of these prospects.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Does Your Marketing Plan Need Changing?</title>
            <link>http://www.phillipskinner.com/does-your-marketing-plan-a243.html</link>
            <description><![CDATA[Change is good, right?  Not always.  But when is it bad?  Is it a question of good or bad?]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Devious and Deceptive Packaging</title>
            <link>http://www.phillipskinner.com/devious-and-deceptive-packaging-a242.html</link>
            <description><![CDATA[Have you read anything in the news lately about childhood obesity, Jose Canseco and steroids, or fat free foods? Where is the truth in any of that?  If only we lived and shopped in a pure world where labels told the whole truth and nothing but the truth.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Optimizing Your Email Marketing</title>
            <link>http://www.phillipskinner.com/optimizing-your-email-marketing-a241.html</link>
            <description><![CDATA[Email marketing can be a tremendously valuable tool for web businesses. Because it is so fast, cheap and easy, and because it is everywhere, email lends itself ideally to direct marketing.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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