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        <description>Latest articles from Web Resources, Marketing Articles, Free Information, Tools, Software, Authority Web Site Presented by Phillip Skinner (http://www.phillipskinner.com)</description>
        <link>http://www.phillipskinner.com</link>
        <lastBuildDate>Mon, 01 Dec 2008 18:28:38 +0100</lastBuildDate>
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            <title>What to be Successful? Marketing Makes the Difference</title>
            <link>http://www.phillipskinner.com/what-to-be-successful-a160.html</link>
            <description><![CDATA[When you hear the word marketing what comes to mind? More business or wasted money? If your experience with marketing or advertising has been less than positive your cynicism may be well founded. Yet, have you ever noticed a competitor with a mediocre product and a healthy business? The difference is often marketing...]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Marketing 101: The Power of Marketing</title>
            <link>http://www.phillipskinner.com/marketing-101-the-power-a159.html</link>
            <description><![CDATA[When you hear the word marketing what comes to mind? More business or wasted money? If your experience with marketing or advertising has been less than positive your cynicism may be well founded. Yet, have you ever noticed a competitor with a mediocre product and a healthy business? The difference is often marketing.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Hermey Wants To Be A Dentist</title>
            <link>http://www.phillipskinner.com/hermey-wants-to-be-a158.html</link>
            <description><![CDATA[Creating and implementing a marketing plan is the key to the long-term success of your small business.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Stadium Lights Responding to Fans</title>
            <link>http://www.phillipskinner.com/stadium-lights-responding-to-a157.html</link>
            <description><![CDATA[Sports stadium fans go to the events for the ambience and experience. Indeed, one with a large screen television would have a better view of what happened, along with slow-motion replays and zoom lenses. But we all agree it is not the same. Yet as sports figures salaries increase that means the cost of the tickets go up as well.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>How Your Unique Selling Proposition (U.S.P) Can Make You Huge Profits</title>
            <link>http://www.phillipskinner.com/how-your-unique-selling-a156.html</link>
            <description><![CDATA[Why a &quot;USP&quot; will make you mega profits with your current online business!]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>What Is An Autoresponder?</title>
            <link>http://www.phillipskinner.com/what-is-an-autoresponder-a155.html</link>
            <description><![CDATA[An autoresponder is a computer program that automatically returns a prewritten message to anyone who submitsemail to a  particular Internet address. If you have an Internet business website without Autoresponders, you are likely losing business. Learn the basics for beginners here.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Being Visible on a Budget</title>
            <link>http://www.phillipskinner.com/being-visible-on-a-a154.html</link>
            <description><![CDATA[So visibility is good for business. But how do you get visible with limited resources?  Here are some programs I recommend.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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            <title>Colorado Creative Music Case Study Part 4</title>
            <link>http://www.phillipskinner.com/colorado-creative-music-case-a153.html</link>
            <description><![CDATA[Since Darren Skanson is the only investor in the company so far, the return on equity figures are somewhat relative, showing relation between the net income and Darren's investment into the company. However, the figures, as those of net profit margin, show the trend towards return on equity decreasing. This indicates growing expenses of the firm with relatively stable income, which along with the sales volume grows, but not in the rate comparable to the expenses. To be attractive for potential investors, the company has to leverage its income and expenses figures.]]></description>
            <pubDate>Thu, 17 May 2007 22:01:06 +0100</pubDate>
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