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To All Internet Marketers - How To Get My Business? (17 May 2007) More and more people are realizing that the Internet offers great potential to set up a healthy business for pennies on the dollar. This is good news for internet marketers - but it also means that they need to lift their game.
Motivating Your Target (17 May 2007) Motivate your target market to participate, explore and act by emotionally involving them. Don't show your hand before they agree to play...
How to Turn Your Promotional Products Expense Into a Profit Center (17 May 2007) Did you know there are products that put pens, mugs and keychains to shame? They can cost less and bring measurable profits. Sometimes, these profit-producing promotional items may even be free.
10 Tips For Packaging That Sells Products To Boomers (17 May 2007) Boomers are a prime and growing target audience. Does your product speak to them? Does your product's packaging compel them to buy it? If not, you are missing a very important market segment. According to Rick Adler, founder of The Senior Network: "Simply based on population growth trends, if a product is marketed to the 50-plus audience and maintains its market share, it should increase in sales by 35 to 50 percent in the next 20 years. Conversely, a brand targeted at the zero to 50 age groups will be flat in sales."
Mortgage Marketing and Advertising – The Magical Ingredient (17 May 2007) Do you struggle with marketing? If so, learn about the magical ingredient that gets real estate agents hunting for your services.
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Mortgage Originator Marketing – Differentiate or Die (17 May 2007) Are you struggling to attract clients? Need some fresh perspectives on how to market yourself differently? Learn how to give yourself an edge.
Mortgage Marketing to Realtors – Creating a Memorable Positioning Statement (17 May 2007) Do you struggle to earn referrals from Realtors consistently? Learn how to develop expertise that gets noticed and that Realtors seek.
D.A.N.C.E. With Me (17 May 2007) Recently, a client asked what he could do to help my business, but I wasn't ready with the answer. A lot of us probably miss these opportunities because we don't think through what we need and how to respond when someone offers to help promote us.
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